Sales Representative Salary in Canada
Sales Representative Salary Range

$69,975
$115,020
Low Range
High Range
Midpoint
This salary range represents a national benchmark in CAD. Regional salary adjustment factors can be applied below to estimate how compensation may shift by province or territory.
Salary benchmarks are based on a mix of TQR internal data and external market research for specialized manufacturing and technical roles in Canada.
Sales Representative salaries in the Packaging Manufacturing industry typically range from $69,975 to $115,020, with a midpoint of $89,010. Compensation varies based on sales experience, territory responsibility, customer relationship management, business development success, product knowledge, revenue performance, and overall contribution to sales growth.

What the Salary Percentiles Mean
The following range has been generated based on real salary data across North America.
$69,975
$115,020

$69,975
25th percentile
Employees in this section often have a lower level of experience or skills and
are still growing into their role. This role may also be at a small to medium-sized business.
$89,010
50th percentile
Employees in this section typically demonstrate the required level of experience plus many skills that are deemed an asset. This role is likely at a medium-sized business.
$115,020
75th percentile
Employees in this section typically demonstrate a higher-level of expertise and/or enhanced qualifications. They should also have a proven track record and cultural fit. This role is likely at a larger business.
Regional Salary Adjustments
Salary ranges can vary by region based on cost of living, labor competition, industry concentration, and talent availability. The map below shows regional adjustment factors that can be applied to the national salary benchmark as a directional guide.


Factors That Affect a Sales Representative's Salary
Sales Representative compensation can vary based on territory size, customer portfolio, industry experience, business development success, product knowledge, sales performance, and commission structure. Employers may need to adjust compensation when the role includes strategic account development, technical product sales, multi-state territories, CRM/ERP systems, or responsibility for high-growth markets.
Sales Representative Job Description:
A Sales Representative is responsible for generating new business, managing customer relationships, and growing sales within a packaging manufacturing organization. This role helps companies increase revenue, expand market presence, and improve customer satisfaction by identifying sales opportunities, promoting packaging products and solutions, and delivering exceptional customer service throughout the sales process.
Sales Representatives work closely with Customers, Sales Management, Customer Service, Operations, Production, Supply Chain, Product Development, and Marketing to support business growth and customer success. Their responsibilities may include prospecting new customers, managing existing accounts, preparing quotations, presenting products and solutions, negotiating commercial terms, monitoring market trends, and collaborating with cross-functional teams to ensure timely delivery and customer satisfaction.
Sales Representatives are expected to understand customer needs, packaging applications, competitive market conditions, and industry trends while building long-term business relationships. Strong candidates typically combine communication skills, negotiation abilities, sales expertise, customer-focused problem-solving, and self-motivation to increase revenue, expand territory performance, strengthen customer loyalty, and support overall business growth.
Common Responsibilities:
Developing new business opportunities while managing and growing existing customer relationships within the assigned territory.
Executing sales strategies to achieve revenue, margin, and market share objectives.
Prospecting, qualifying leads, and managing the complete sales cycle from initial contact through closing and ongoing account support.
Building strong relationships with customers by understanding their packaging needs and delivering value-driven solutions.
Preparing quotations, proposals, product presentations, and commercial recommendations that support customer objectives.
Collaborating with Customer Service, Operations, Production, Supply Chain, and Marketing teams to ensure successful order execution and customer satisfaction.
Maintaining accurate sales forecasts, customer records, pipeline activity, and account information using CRM and ERP systems.
Monitoring market trends, competitive activity, customer requirements, and industry developments to identify growth opportunities.
Negotiating pricing, delivery schedules, and commercial terms while supporting company profitability objectives.
Explore Current Openings
TQR recruits for specialized roles across packaging, industrial automation, manufacturing, food production, life sciences, and related technical markets. Current openings may include engineering, operations, maintenance, quality, supply chain, and plant leadership roles.
View current opportunities or submit your resume to be considered for future roles that match your background.
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