


About the Role
The Regional Sales Manager will lead and grow our regional sales operations. This individual will translate national strategies into localised execution, build strong customer relationships, and mentor a high-performing team to drive sustainable growth.
Key Activities
Translate national strategies into actionable regional sales plans
Lead, coach, and develop regional sales talent
Identify growth opportunities and expand market share in the Western U.S.
Oversee forecasting, territory planning, and pipeline management
Collaborate with marketing, operations, and finance on regional initiatives
Foster trusted customer relationships and ensure outstanding service delivery
Preferred Skills
Strong analytical and CRM system skills
Strong business acumen with the ability to analyse financial data, market trends, and customer insights to drive strategic decisions.
Excellent negotiation, presentation, and communication skills.
Education and Experience
10+ years of proven sales experience (Fresh produce retail and/or food service channels preferred)
Minimum 3 years of business development experience, including identifying new market opportunities and expanding customer accounts
Demonstrated success in people management, including leading, coaching, and developing high-performing sales teams.
Bachelor’s degree in business, Marketing, Agriculture or related field preferred
Experience with KPI and performance tracking, using data-driven approaches to set goals, measure results, and adjust strategies for continuous improvement.
Background in CPG (Consumer Packaged Goods) or fresh produce sales, with a deep understanding of distribution channels, customer buying behaviour, and competitive landscapes.
About Us
Finding a great opportunity that fosters growth, a great culture, and leadership opportunities can be difficult. Top Quality Recruitment (TQR) connects professionals with leadership opportunities across the Packaging, Food and Beverage, Medical Devices, and Biotechnology industries. With 50+ years of experience, we believe in one-to-one communication and finding the best candidate/employer match possible.
TQR is an equal-opportunity employer that encourages diversity. We will consider all applications.
Accommodation for applicants with disabilities is available upon request.
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